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AcetateBrownmen sunglassesMen's sunglassesNew ArrivalsRectangle SunglassesTVR MenTVR WomenWomen's sunglasses
TVR527 Caramel Brown – Brown Gradient 48
€ 795,00Infinity 8 Collection 2025 – 8mm Acetatae – 1960’s Vintage Quadra
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AcetateBrownmen sunglassesMen's sunglassesNew ArrivalsRectangle SunglassesTVR MenTVR WomenWomen's sunglasses
TVR527 Caramel Brown – Brown Gradient 50
€ 795,00Infinity 8 Collection 2025 – 8mm Acetatae – 1960’s Vintage Quadra
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TVR527 Caramel Brown RX 48
€ 795,00Infinity 8 Collection 2025 – 8mm Acetatae – 1960’s Vintage Quadra
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TVR527 Caramel Brown RX 50
€ 795,00Infinity 8 Collection 2025 – 8mm Acetatae – 1960’s Vintage Quadra
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AcetateBrownmen sunglassesMen's sunglassesNew ArrivalsRectangle SunglassesTortoiseTVR MenTVR WomenWomen's sunglasses
TVR527 Demi Amber Clear – Japanese Green 48
€ 795,00Infinity 8 Collection 2025 – 8mm Acetatae – 1960’s Vintage Quadra
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AcetateBrownmen sunglassesMen's sunglassesNew ArrivalsRectangle SunglassesTortoiseTVR MenTVR WomenWomen's sunglasses
TVR527 Demi Amber Clear – Japanese Green 50
€ 795,00Infinity 8 Collection 2025 – 8mm Acetatae – 1960’s Vintage Quadra
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TVR527 Demi amber Clear RX 48
€ 795,00Infinity 8 Collection 2025 – 8mm Acetatae – 1960’s Vintage Quadra
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TVR527 Demi amber Clear RX 50
€ 795,00Infinity 8 Collection 2025 – 8mm Acetatae – 1960’s Vintage Quadra
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AcetateBrownmen sunglassesMen's sunglassesNew ArrivalsRectangle SunglassesTortoiseTVR MenTVR WomenWomen's sunglasses
TVR527 Tokyo Tortoise SP – Japanese Green 48
€ 795,00Infinity 8 Collection 2025 – 8mm Acetatae – 1960’s Vintage Quadra
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AcetateBrownmen sunglassesMen's sunglassesNew ArrivalsRectangle SunglassesTortoiseTVR MenTVR WomenWomen's sunglasses
TVR527 Tokyo Tortoise SP – Japanese Green 50
€ 795,00Infinity 8 Collection 2025 – 8mm Acetatae – 1960’s Vintage Quadra
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Masunaga KO000 43 DEMI – Green 50
€ 390,00Masunaga KO000 43 Demi, It’s a Unisex, chunky Wellington frame, an historical Masunaga model 光輝000
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Masunaga K3 Rindo 21 RX
€ 690,00Triple bridge lightweight titanium frame MASUNAGA │ K三 – Color: Gold/Black
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FACTORY900 RF-064 – Col.565 Green/Brown
€ 485,00A classical design collection with concept “MORE FUTURISTIC, NEW VINTAGE”
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AllBLACKFRIDAYBrownKenzo Takada SunglassesMasunaga sunglassesMetalRound SunglassesTortoiseWomen's sunglasses
Kenzo Takada Mokko – S23 Demi
€ 600,00Kenzo Takada Mokko is a classic retro round frame.
What our ambassadors say about us
THE LEGACY CONTINUES: BUGATTI EYEWEAR BY LARRY SANDS
Optical legend, createur Larry D. Sands is no stranger to hyper luxury. With a legacy spanning over 60 years of incredibly successful eyewear brands— ®Chrome Hearts, ®Matsuda, ®Kieselstein-Cord, ®Shamballa Eyewear, ®Paradis Collection, and the ®Optical Shop of Aspen dynasty.
This industry vanguard shows absolutely no signs of slowing down, and at 84 years of age, his refusal to boundaries and desire to create is stronger than ever. “When I got the call from BUGATTI, I was a little surprised, but to be approached by the world’s most powerful and luxurious auto manufacturer, to create their eyewear, was an honor.”
For over 110 years, BUGATTI has been at the pinnacle of the automotive industry, creating the most exclusive next-generation hyper sports cars. Following Ettore Bugatti’s motto: “If comparable, it is no longer BUGATTI”, the nine piece debut collection is just that— incomparable, capturing the rich essence of BUGATTI automobiles in a wearable form.
Spending over 2 full years in design and development, Sands uses materials and manufacturing techniques the eyewear industry has never seen before, with the goal to design a collection for those who are unafraid of the future. Each piece is meticulously crafted in Japan, from solid 925 sterling silver trim with genuine 18k gold and palladium. The most expensive materials in the world.
Other industry-first techniques are used across the collection such as PVD, positive vapor deposition, a process in which a solid material is vaporized in a vacuum and deposited onto the surface of the eyewear.
For the brand loyalists, details taken from BUGATTI’s iconic design language are woven throughout the collection, capturing the feeling of the early brand from the 1930’s and 40’s with a unique modernization. The unmistakable red enamel macaron, a badge of honor ornamenting each vehicle, and even custom wirecore developed in sheets to mirror the intricate grill pattern from BUGATTI’s horseshoe radiator. The BUGATTI Eyewear collection elegantly reinterprets the spirit and tones of the brand, forming an exquisite fusion of ‘then’ and ‘now’.
PREMIUM MATERIALS
Each piece of BUGATTI Eyewear is meticulously crafted in Japan, from .925 Sterling Silver and finished with genuine 18k gold and palladium coatings; the most expensive materials in the world. The use of real carbon fiber and Macassar ebony wood is another impeccable design iteration that is unique to the collection and pays homage to BUGATTI’s incredible automobiles. No detail is overlooked, with components rendered in Grade 5 Japanese titanium— the highest available, used for aerospace and known to withstand temperatures up to 600° F.
PVD COATINGS
Positive Vapor Deposition (PVD) is a process in which a solid material is vaporized in a vacuum and deposited onto the surface of the product– a key breakthrough for the eyewear industry and is also used in the development and production of BUGATTI automobiles. The PVD acts as a Diamond Like Coating, creating a surface that is highly resistant to wear and guaranteed for the lifetime of the product.
ZEISS LENS
BUGATTI Eyewear doesn’t compromise with vision, which is why ZEISS® lenses are used in every frame— providing optimal vision clarity from the lens center to the periphery, in a lens that is flatter, thinner, and more attractive than standard lenses. The leader in lens technology, ®ZEISS coatings offer scratch resistance, anti-reflective properties, and a surface that is more dirt resistant and easy to clean.
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"I’m super pleased with the delivery my coveted Aquila sunglasses! A personal inside, together with card of authenticity, with the arrival package made my day. Classic Japanese packaging, all done with care. It made the experience that much more satisfying. Love the glasses and design and production quality by Masunaga. Selection of the best globally eyewear I consider means I will return for more.."
September 2024